Business loans were the most popular business funding method, with 27% of entrepreneurs surveyed using them as their primary financing source.Why ? Because all they would be doing is reaching out to people who had been called by 1000 other people before and telemarket your heart out to get some real leads (not a fun process)Īlso why try to convince someone to buy your product, who might not even be interested in it, when you can have a hot customer find and come to ask you to help them with their business funding?, which is what we had been doing for our marketing agency clients. ![]() To me that didn’t make sense since I knew from personal experience that, telemarketing, cold calling and relying on used data to start and grow a business lending firm was a waste of very valuable time and resources. Some clients have seen over 25% increases on sales and funded deals, and others literally shut down their overseas telemarketing operations since our inbound advertising campaigns were doing so well for them, that they didn’t need telemarketers.īecause of this success, more and more people became aware of our presence online and began reaching out to work with us.īut there was a problem, almost all of the individuals who wanted to get into Alternative Lending industry was asking about purchasing leads, buying live transfers and getting aged data from us. We rented an office in NYC and started hiring more people In a short amount of time, my company gained popularity within the industry because of the massive results we were getting for our clients. I decided to go back to my roots and started doing marketing for Merchant Cash Advance and Alternative lending companies. Over time, I realised how important it is to focus on one market only instead of trying to please everyone. I started a marketing agency working with local businesses while I still held my full time job. I started my first business after investing into 3 separate training/coaching programs to learn about online marketing. Soon after this event, I started my research to decide on a business to start. Everytime you reach a new level of success at your job, you get more responsibilities, higher quotas more work and less time for yourself so you forget what life is really about.Īt that moment I decided that I need to be in business for myself, I need to get out of this vicious cycle and claim my life for the first time. I also have come to the realization of what they were doing to me all those years. Yet I totally forgot the possibility that it might not be the right recipe for a better life. Until that time, I thought I was doing what everyone does, just work hard, get a good job and make money. She asked if we will ever be able to have dinner together again…. ![]() My first epiphany was when I was on the phone with my wife one day and sharing with her how great of a sales week we had and how much commission I could potentially be making at the end of the month if all goes well, and she asked me a very profound question that took me out of my bubble and brought me back to reality I was working 60-70 hours a week, usually sleep deprived, living off of caffeine, just to make a decent living. I honestly thought that I am finally becoming something and all those year of sacrifice was finally paying off. I finally got a job as a sales consultant in NYC, had a nice office with view and was making over 6 figures selling Financial services products such as MCA, credit cards and other financing options. But as I climbed the latter of the corporate world, I started making more and more money. Those were the years of constant grind and hustle just to survive. (That’s not fun at all, in case you were wondering) When telemarketing, on average I was calling 250-300 people per day non stop. I had my own cubicle and I was responsible from doing outside cold calling 3 days of the week and do telemarketing for the remaining days. My next sales job had an actual office that required me to show up every morning. Soon after we met, we got married and moved into my parent’s basement since I couldn’t afford to pay rent on my own. ![]() Since that wasn’t paying enough to make a living, I found a side sales job, that was 100% commission and required me to cold call all day and whenever I had free time, I was required to telemarket in my car. Once I accepted that reality, I found a job at a restaurant as a busboy that turned into me doing everything from washing dishes, to cooking, to busing and also serving tables for the next 4 years. Right after college, I noticed that the dream of landing a solid job that would pay me a six figure salary, just because I have a college diploma was a total illusion and I really had no real skills to be hired by anyone.
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